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We’ve already told you about former British Rally Champion Mark Higgins’ record lap on the famous Isle of Man TT Mountain Course driving a US specification 2011 Subaru WRX STI in a previous article here, but today, we stumbled upon two in-car video clips, courtesy of Road & Track magazine.

Aside from smashing the late Tony Pond’s long-standing record in a Rover 827 Vitesse from 1990 by more than two minutes, Higgins also displayed some amazing driving skills saving the day when the WRX STI started swerving at 150mph (241km/h) after he hit a small bump on the road. In the video you can hear Higgins saying "Biggest moment of my life there...".

Commenting on the incident, Dominick Infante, National Manager, Product Communications, Subaru of America, said: “The WRX STI performed incredibly well at near flat out speeds and Mark drove impeccably. His save at Bray Hill at 150 MPH was some of the best driving any of us have ever seen." Buckle up and watch the two in-car-videos after the break.

We’ve already told you about former British Rally Champion Mark Higgins’ record lap on the famous Isle of Man TT Mountain Course driving a US specification 2011 Subaru WRX STI in a previous article here, but today, we stumbled upon two in-car video clips, courtesy of Road & Track magazine.

Aside from smashing the late Tony Pond’s long-standing record in a Rover 827 Vitesse from 1990 by more than two minutes, Higgins also displayed some amazing driving skills saving the day when the WRX STI started swerving at 150mph (241km/h) after he hit a small bump on the road. In the video you can hear Higgins saying "Biggest moment of my life there...".

Commenting on the incident, Dominick Infante, National Manager, Product Communications, Subaru of America, said: “The WRX STI performed incredibly well at near flat out speeds and Mark drove impeccably. His save at Bray Hill at 150 MPH was some of the best driving any of us have ever seen." Buckle up and watch the two in-car-videos after the break.

A fun track day at the Toronto Motorsports Park near the town of Cayuga in Ontario, Canada, almost turned tragic for both the driver and many of the spectators gathered behind the safety wall when an older generation Subaru Impreza WRX flipped over after exiting a corner.

From the video, it looks like the driver of the Impreza took the corner wider and faster than he was ready for and as a result crashed into, or rather ran over, the safety haystack near the wall, which acted as a launching ramp lifting the car into the air only inches away from the spectators. The car then landed on its rooftop several feet away.

According to eyewitnesses, the driver of the Subaru, who was wearing a helmet, was shaken but...not stirred. But enough talking already. Follow the break to watch both the incident as it happened and the aftermath.

A fun track day at the Toronto Motorsports Park near the town of Cayuga in Ontario, Canada, almost turned tragic for both the driver and many of the spectators gathered behind the safety wall when an older generation Subaru Impreza WRX flipped over after exiting a corner.

From the video, it looks like the driver of the Impreza took the corner wider and faster than he was ready for and as a result crashed into, or rather ran over, the safety haystack near the wall, which acted as a launching ramp lifting the car into the air only inches away from the spectators. The car then landed on its rooftop several feet away.

According to eyewitnesses, the driver of the Subaru, who was wearing a helmet, was shaken but...not stirred. But enough talking already. Follow the break to watch both the incident as it happened and the aftermath.

Long gone are the days when video game developers used simple electronic instruments to emulate car engine sounds for their racing games. Now, thanks to a dramatic increase in video games sales, which of course resulted in huge budgets, developers can justify the costs of recording the actual sounds of each car featured in their games.

For those of you wondering how it’s done, the tech-savvy crew over at Electricpig were invited to Redmond, Seattle by the creator of the Forza Motorsport gaming series, Turn 10 Studios, to witness the recording of a previous generation Subaru Impreza WRX STI.

Long gone are the days when video game developers used simple electronic instruments to emulate car engine sounds for their racing games. Now, thanks to a dramatic increase in video games sales, which of course resulted in huge budgets, developers can justify the costs of recording the actual sounds of each car featured in their games.

For those of you wondering how it’s done, the tech-savvy crew over at Electricpig were invited to Redmond, Seattle by the creator of the Forza Motorsport gaming series, Turn 10 Studios, to witness the recording of a previous generation Subaru Impreza WRX STI.

We don’t know about you, but we certainly enjoyed watching the video of a male passenger freaking out during a ride around a drift course, so we decided to do a little bit of online research to find out what it was all about. We discovered that the joy ride was part of the Red Bull Car Park Drift 2011 event and it took place in Lebanon.

The man behind the steering wheel of the Subaru Impreza WRX STI is 34-year-old Abdo Feghali from Lebanon. He is a professional rally driver who also participates in drift contests and events such as the one organized by Red Bull.

If you liked the first video we showed you, then follow the jump to watch the reactions of the same male passenger, this time sitting at the back between two women (oddly enough no one was wearing seat belts…), as well as some new footage of other people that took a ride including the beautiful lady you see pictured above.

We don’t know about you, but we certainly enjoyed watching the video of a male passenger freaking out during a ride around a drift course, so we decided to do a little bit of online research to find out what it was all about. We discovered that the joy ride was part of the Red Bull Car Park Drift 2011 event and it took place in Lebanon.

The man behind the steering wheel of the Subaru Impreza WRX STI is 34-year-old Abdo Feghali from Lebanon. He is a professional rally driver who also participates in drift contests and events such as the one organized by Red Bull.

If you liked the first video we showed you, then follow the jump to watch the reactions of the same male passenger, this time sitting at the back between two women (oddly enough no one was wearing seat belts…), as well as some new footage of other people that took a ride including the beautiful lady you see pictured above.

Subaru’s American division is taking audience segmentation a step further with the release of a new advertising campaign for the 2011 Legacy that specifically targets the Chinese-American market. The campaign has been produced in Cantonese, Mandarin and English, and can be seen across a wide variety of media placements including TV, print, online and out-of-home running.

The television spot is called “Sweet Tomorrow” and it shows a young Chinese American couple preparing for the birth of their first child. The advert is scheduled to air through October 2011.

Subaru’s American division is taking audience segmentation a step further with the release of a new advertising campaign for the 2011 Legacy that specifically targets the Chinese-American market. The campaign has been produced in Cantonese, Mandarin and English, and can be seen across a wide variety of media placements including TV, print, online and out-of-home running.

The television spot is called “Sweet Tomorrow” and it shows a young Chinese American couple preparing for the birth of their first child. The advert is scheduled to air through October 2011.